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People remember how a presentation opens and how it ends far more than anything in the middle. That is not an opinion, it is the serial-position effect: we recall the first and last items in a sequence best, and the middle blurs (Laws of UX, Serial Position Effect). Yet most people pour all their effort into the middle slides and let the opener be a title and the closer be “Thank you.” AI fixes the easy part fast: it can draft a sharp hook and a strong close in seconds, so you can spend your judgment on making them land.
This guide shows how to make intro and closing slides with AI: why they carry so much weight, what a strong opener and closer contain, copy-and-paste prompts, and the mistakes to avoid. If you are building the whole deck, start with our guide to making a presentation with AI, and for the slides in between, our guide to structuring a presentation covers the arc.
The short answer
- Your first and last slides are remembered most, so they deserve the most attention, not the least.
- Open with a hook, not a title slide: a question, a surprising fact, or the tension you are about to resolve.
- Close on one idea and one action, never on “Thank you” or “Any questions?”
- Gamma can draft both in seconds; your job is to make them specific and true to your talk.
Why the first and last slides carry the most weight
A demo-day pitch lives or dies on its open and close: our guide on the best AI presentation maker for demo day puts them in context.
The serial-position effect means an audience walks away remembering your opening and your closing, and only a haze of the middle. Attention research points the same way: focus is highest in the first couple of minutes, then drifts. Put those two facts together and the conclusion is blunt. The opener has to earn attention before it wanders, and the closer has to plant the one thing you want remembered.
A strong opener and closer share a simple anatomy. Get these two slides right and the whole talk feels sharper.
How to make a strong intro slide with AI
The first slide should make the audience want the second. A title and your name do not do that. Use AI to draft a hook, then sharpen it by hand.
- Ask for a hook, not a title. Prompt the AI for an opening that starts with a question, a surprising statistic, or the tension your talk resolves, rather than the topic name.
- Make it about them. The best opener names the audience’s problem in their words. Feed the AI who is in the room and what they care about.
- Promise a payoff. Say what they will be able to do by the end. A clear promise buys you the attention to deliver it.
- Keep the slide almost empty. One line, maybe one image. The words come from you; the slide just holds the moment. Our guide on writing presentation content with AI helps tighten that line.
How to make a strong closing slide with AI
The close is where you convert attention into action. The single worst ending is a slide that says “Thank you” or “Any questions?”, because it wastes the most-remembered moment of the whole talk on nothing.
- Restate one idea, not a summary. Ask the AI to distill your talk to a single sentence the audience should remember, then put that on the slide.
- Give one action. Name the single next step you want them to take. One clear call to action beats a list of five.
- End on the message, not the logistics. Put contact details on a prior slide. Let the last thing they see be the point, not your email address.
- Mirror the opening. If you opened with a question, answer it on the close. That loop makes the talk feel whole.
Here is a short lesson on opening and closing a presentation that pairs well with the AI-drafting approach above.
Prompts for openers and closers
Paste these into Gamma, ChatGPT, or any capable AI, and replace the bracketed parts.
Opening-slide prompt:
Write three options for the opening line of a presentation on [topic] for [audience]. Each should hook attention with a question, a surprising fact, or a tension, not a title. Then suggest one sentence stating why this matters to [audience] and one stating what they will be able to do by the end.
Closing-slide prompt:
Distill this presentation to one sentence the audience should remember, and one clear action I want them to take next. Draft a closing slide with just those two things. Do not end on “thank you” or “any questions”. Here is the talk: [paste your outline].
Teams that want the design handled as well as the words can let Beautiful.ai keep the title and closing slides on brand automatically.
Common mistakes to avoid
- Opening on a title slide. Your name and the topic are not a hook. Lead with something the audience feels.
- Closing on “Any questions?” That slide throws away your most-remembered moment. End on the message, then take questions on that slide.
- Two openings. An agenda slide right after the hook kills the momentum. Get to the point, then show structure only if you must.
- A closer that summarizes everything. A recap of ten points is remembered as zero. Pick the one idea that matters.
Frequently asked questions
What should the first slide of a presentation be?
Not a title slide. Open with a hook: a question, a surprising fact, or the tension your talk resolves, followed by why it matters to the audience and what they will get. AI can draft a few hook options in seconds; you pick and sharpen the best one.
How should a presentation end?
On one idea and one action. Restate the single thing you want the audience to remember, name the next step you want them to take, and stop there. Avoid ending on “Thank you” or “Any questions?”, which waste the most-remembered slide of the talk.
Can AI write my opening and closing slides?
AI can draft strong options fast, which is exactly where it helps most. It does not know your audience or your real goal, so treat its drafts as raw material: pick the hook that fits, make it specific and true, and cut anything generic.
Should I still have a thank-you slide?
Not as your final slide. A brief thanks spoken aloud is fine, but the last thing on screen should be your core message or call to action, because that is what the audience remembers. Put contact details on an earlier slide.
The bottom line
Because audiences remember the first and last slides most, those two deserve your best thinking, not your leftovers. Open with a hook that earns attention and a promise of payoff; close on one idea and one action. Let Gamma draft the options in seconds, then make them specific to your talk and your audience. For the rest of the deck, our method for building an AI presentation outline and our guide to making slides less boring with AI both pair naturally with a strong opening and close.
Sources
- The serial-position effect (we best recall the first and last items in a sequence), as summarized by Laws of UX: lawsofux.com/serial-position-effect
- Gamma, AI tool that drafts opening and closing slides: gamma.app
- Beautiful.ai, presentation software that keeps title and closing slides on brand: beautiful.ai
About the author: this guide was written and edited by the CognitiveFuture editorial team, which researches AI presentation tools and workflows. We cite primary sources for the principles we reference and update our guidance as tools change.
